Out of Step. One Step Ahead.
Armed with a childlike imagination, I present unbounded and inspired design. My painfully dry sense of humor and personable nature bring a breath of fresh air to creative work. I am incredibly suited to build with any kind of client. Add to that a maniacal sense of creativity and experience throughout the visual world and you have Adam McGinnis.
For the last fifteen years I have created apparel, brand identity, magazines, style guides, advertising campaigns, packaging, and countless other visual projects. I’ve strategically worked in a wide variety of environments to put myself in the best position for success. Though I specialize in children and youth demographics, I am more than suitable for any design market.
From overseeing an entire brand, having a hand in a start-up advertising agency, developing an entire apparel line from start to finish, to working with high profile clients I can be tossed into any area of visual and creative work and thrive. From Day One I was given an accelerated crash-course in art direction—immediately put in charge of photo shoots, print production, and large projects. Sink-or-swim. And I swam. My beginnings, enhanced by my continued experience in the industry, puts me ahead of the curve in learning and understanding the inner-workings of a successful branding and design firm. You have an idea for your brand, your product. I make that idea happen and it’s fresh, focused and polished.