Without doubt, my favorite project I've worked on since starting to work with WWE. One of the companies most popular superstars, The New Day, began talking about how eating  (an at the time imaginary) Booty-O's cereal to make sure they weren't "booty". It was only a matter of time before we were tasked with designing a mock cereal box/t-shirt combo to sell at events. Since that release, they included it in their WRESTLEMANIA 32 ENTRANCE AND launched a REAL CEREAL!!!

P.S. At the end are a few 1 off variations of the original art as well as an unused concept.

All images © of WWE & me (Adam McGinnis). Please don't republish without my consent.

Since October 2014 I've been based out of Connecticut working for the premiere sports-entertainment company on the globe. It owns my life and I don't mind one bit. One of my main focuses is designing key art (covers) for our home video department. Here are a few of my highlights that made its way to stores, and some that didn't that I have a fondness of.

All images © of WWE & me (Adam McGinnis). Please don't republish without my consent.

For most of WWE's major televised events, they produce printed cards for the fans to purchase and have signed. With a surplus of talent and copy to fit in, they give you a fun puzzle to put together.

A perk of working for WWE is getting to work on these walking billboards for the fans.  Here are a few of my highlights that made its way onto the WWE Universe, and some that didn't that were too good not to share.

Since 2009 I've had the privilege to be the Creative Director at Flying Dog.  Pretty much anything you've seen in the market with the "batwing" logo, I've had a hand in.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

A collection of some logos, brand marks, icons, etc from the past few years.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

A collection of posters, postcards, and assorted print collateral.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

Print & web images that promote the sale of products or events.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

Boxes, hangtags, envelopes, casings etc. Homes for products to live in before their use.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

Fabric-based coverings to help hide your shame.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

A juxtaposition of text, images, and charts. Mazines, catalogs, brochures.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.

Might as well call this section "assorted" or "Adam helps a friend out,"  but here's a few more fun things, that didn't make it into a layout I worked on.

All images © of the client & me (Adam McGinnis). Please don't republish without my consent.